Aldi has recently slashed prices on a wide range of products for the month of January. The discounted items span across various categories such as fresh and frozen foods, pantry staples, household necessities, and personal care items.
Noteworthy price reductions include red lentils now selling for 99p, down from £1.39, porridge sachets marked at 79p, reduced from 99p, and organic steel cut oats priced at £1.99, previously £2.19. Additionally, beef and pork Bolognese mince are now available for £4.49, a drop from £4.79, pork and gammon joints for £3.49, down from £3.99, and Specially Selected British cheese for £2.29, reduced from £2.59.
Other savings include sweetcorn at 55p, down from 59p, and a pack of six large free-range eggs priced at £1.75, reduced from £1.79. Shoppers can also enjoy discounts of 50p on selected items like no beef flank steak, now costing £6.99 instead of £7.49, and vegetable pieces and meatballs now at £1.49, down from £1.99.
The price cuts in January reflect a significant investment of over £22 million by Aldi to lower product prices. Julie Ashfield, Chief Commercial Officer at Aldi UK, emphasized the continuous effort to provide customers with the best prices without compromising on quality, especially during these challenging times of rising grocery costs.
Aldi has also announced plans to open 40 new stores in the UK this year, investing £370 million for new locations such as Southam in Warwickshire, Hastings in East Sussex, and Amersham in Buckinghamshire. This initiative is part of a broader two-year investment program totaling £1.6 billion as Aldi aims to reach a long-term goal of operating 1,500 stores in the UK.
In 2025, Aldi was recognized as the most cost-effective supermarket by Which? consumer rights magazine. Throughout the year, Aldi outperformed as the cheapest supermarket in ten months, while Lidl claimed the title twice in July and October. On average, the price difference between Aldi and Lidl was just 77p per month.
For a list of 68 items in December, Aldi maintained its affordability with an average cost of £123.60, closely followed by Lidl at £123.70. In comparison, Asda shoppers spent an average of £134.89, while Tesco Clubcard members paid £135.84, and non-members £139.12 for the same items.